You describe the problem.
We forge the product.
Websites, mobile apps, AI agents and automations for teams who arrive with a problem, not a spec. Describe yours. We scope it with you, then build the thing that runs your business.
No fixed prices. Scoping happens in the builder, and the quote follows your requirements.
The Idea Builder
Drag the features you imagine onto a canvas — accounts, payments, an AI assistant, the invoicing you hate doing by hand. Tell it the problem. It reads your sketch and tells you what the build would do for your business. Then we quote it, to your requirements.
Nothing is priced in it and nothing is exported from it. It exists so you never have to write a spec.
Open the Idea Builder →Fair question — anyone can generate a demo now
Sheet 01 of 01Builds that earn a number
Three builds we still talk about. Each one earned its number.
Five steps, no reveal moment
Got the problem?
We've got the forge.
Start building your idea →
Four ways in — one way of working
Idea Builder
Five steps. Nothing is priced here and nothing is exported. It exists so you never have to write a spec.
1 · Platform
2 · Palette: drag, or tap ✚
4 · The outcome
Add at least one feature and describe the problem first.Builds that earn a number
The problem, what we built, and the number it earned. Ask about any of them on a call.
Get a quote
A small team that ships the part after the demo
ForgeLine is a senior product team — design, engineering, AI — building for SMEs and startups worldwide. A subsidiary of MalPay, we speak plain language, we show everything before launch, and someone with a name is accountable for every build.
And that name is usually Abraham. He reads every quote request himself, most days before lunch.